There are three levels: manufacturers, associations, and tier-three dealers. The automotive field is very competitive. What is the true secret sauce to mastering negotiations? So he’d proceed to say “You got your shoes on your feet, you were born in the state of infancy, and you’ve only had one birth day-the day you were born.” The three keys to success If someone walked by without buying a paper, he’d say “Would you buy a paper if I told you where you got your shoes, what state you were born in, and how many birthdays you’ve had?” Nearly everyone bit. He learned some important life lessons from that first job-like no doesn’t necessarily mean no. At age 11, he started selling papers for the Miami News. Throughout his childhood, they moved 32 times. They came to Florida when he was just 5-years-old. Before his dad left, his mom had never had to work a day in her life. How did he realize it was his superpower? How Cody realized schmoozing was his superpowerĬody came from a broken home with no father, a single mom, and three other siblings. Cody has been negotiating since the age of 11 to now, anything from five cents to multi-million dollar contracts. He got the opportunity to audition for Saturday Night Live. He was the recipient of a Super Bowl ring from an NFL coach-and didn’t even have to negotiate for it. You need to be well-spoken and quick on your feet.Ĭody got a baseball signed by the pope. It’s about building trust and laughing at yourself. It includes looking out for the little guy and mentoring others. But Cody points out that you can’t schmooze without strong relationships and a winning smile. Schmoozing certainly encompasses engaging in friendly conversation with others. There are 25 different attributes that Cody associates with schmoozing. But Cody has redefined the term and applied his own meaning. The term “schmooze” is often given a negative connotation and looked at as manipulative. He recently released his book, “ Schmooze: What They Should Teach at Harvard Business School.” Cody takes storytelling to a whole new level in this engaging episode-don’t miss it! ![]() Schmooze” is a Tampa Bay native and the President of Intermark Automotive, based in Birmingham, AL. ![]() What are they? Find out in this episode of Negotiation Ninja!Ĭody Lowry AKA “Mr. It all comes down to your ability to do THREE things. It isn’t about how you can save someone millions of dollars. How do you develop the ability to close deals? According to Cody Lowry, it’s by mastering the art of the schmooze techniques.
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